A link (or backlink) is an HTML hyperlink pointing from one site to another. What’s important to know for SEO is that having a secure site is in fact a ranking factor. SSL (Secure Sockets Layer) certificates are small files installed on a web server which act as a security measure for websites. Check that […]
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Search engines love great content and consumers need quality content to better understand the value your organization can provide. These are relevant words and phrases that a search engine user might type in when looking for answers to their questions or relevant products and services. Here are just a few types of online content that […]
Then your account manager performs keyword research, optimizes your pages and creates an overall content strategy. They also create backlinks, ensure your technical SEO is up to snuff and monitor the progress. With over 90% of online experiences starting with a search engine (HubSpot), optimizing your website is crucial to attract targeted traffic and improve […]